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About Company

About PT Citra Insan Mandiri

PT Citra Insan Mandiri was established in 2014 as a professional manpower supply and human resource services company in Indonesia, founded by a team with over 15 years of experience across multiple industries.

We serve diverse business sectors with a caring, detail-oriented, and compliant approach. Our commitment is to deliver reliable workforce solutions that support operational excellence and long-term partnerships.

Professional Indonesian woman working in a modern corporate office environment
Our Vision, Mission & Values

Guided by Purpose, Driven by People

We believe that strong human resources are built on clear direction and lived-out values that show up in everyday actions.

Vision
To be a one-stop solution partner in human resources management, driven by integrity and dedicated to nurturing human potential as our greatest asset.
Mission
  • Providing skilled human resources for both domestic and international markets—empowering professionals to help clients achieve their goals efficiently.
  • Managing human resources as high-quality assets that drive organisational success.
  • Contributing to job creation and the continuous development of Indonesia’s workforce.
Citra Insan Mandiri core values diagram
  • Customer Focus – Small actions create a big impact.
  • Responsiveness – Speed and accuracy drive excellence.
  • Teamwork – Collaboration is the key to our success.
  • Respect – Give respect to earn respect.
  • Quality – The result of everyone’s continuous effort.
Why Companies Choose Citra

More Than Manpower, A Strategic People Partner

Clients choose Citra because we combine structured HR processes, strong compliance, and a caring approach to deliver workforce solutions that are reliable, scalable, and easy to manage.

01

Deep Understanding of Your Business

We start by listening. Our team takes time to understand your operations, culture, and performance targets so the manpower we provide fits your real business needs.

02

Quality Talent & Structured Screening

Candidates go through a clear screening process—from profiling and interviews to background checks—so you receive people who are job-ready and reliable.

03

Compliance & Risk Management

Supported by ISO certifications and K3 expertise, we manage labour compliance, safety, and documentation to reduce your operational and legal risk.

04

Responsive, Dedicated Support

A dedicated account team monitors daily operations, handles issues quickly, and keeps communication clear so you always know what is happening on the ground.

05

Flexible & Scalable Solutions

Whether you need manpower for peak seasons, project-based work, or long-term operations, our outsourcing model is designed to scale up or down with your business.

06

Continuous Improvement Mindset

We track performance, gather feedback, and propose improvements so your workforce solution keeps getting better, not just staying the same.

Industries We Serve

Trusted Across Diverse Sectors

Citra supports companies in multiple industries—from fast-moving consumer goods to logistics and financial services—with workforce solutions tailored to each sector’s unique demands.

Supporting Your Business End-to-End

Our experience spans frontliners, field teams, and back-office roles. We understand that each industry has different service levels, compliance standards, and operational rhythms—and we design our outsourcing model accordingly.

  • Manpower solutions for both domestic operations and overseas placement.
  • Coverage that includes head office, warehouse, distribution, and in-store teams.
  • Flexible arrangements for project-based, seasonal, and long-term needs.
FMCG
FMCG & Food Beverage
Sales promoters, merchandisers, and distribution teams supporting modern trade and general trade channels.
Retail
Retail & Modern Trade
Store staff, cashiers, brand ambassadors, and customer service personnel for nationwide networks.
MFG
Manufacturing & Warehouse
Operators, packers, forklift drivers, and warehouse crews supporting safe and efficient production.
LOG
Logistics & Distribution
Sorters, loaders, drivers’ helpers, and hub staff helping you keep deliveries on time.
SVCS
Hospitality & Services
Front office, cleaning service, and facility support teams that maintain a professional environment.
FIN
Financial & Professional Services
Back-office, contact center, and administrative roles supporting banks, insurers, and corporate offices.
Certification & Licenses

International Standards You Can Trust

PT Citra Insan Mandiri is certified and licensed to deliver safe, reliable, and compliant manpower solutions.

Key Certifications & Licenses
  • Certification of ISO 9001 – 2015
  • Certification of ISO 45001 – 2018
  • Certification of Ahli K3 Umum
  • Certification of Specialist and QC of Cleaning Service
  • Overseas Placement License:
    91200094425960003

Our commitment to quality, international recognition, and continuous improvement for customer satisfaction.

Official Certificates
Verified quality, safety, and compliance credentials.
ISO 9001:2015 Certificate PT Citra Insan Mandiri
ISO 45001:2018 Certificate PT Citra Insan Mandiri
Ahli K3 Umum certification card
Certificate zoom
Our Valuable Clients

Brands That Trust Citra

We are honoured to support leading brands across FMCG, manufacturing, logistics, financial services, and many other industries.

30+ trusted brands  â€¢  Nationwide & international partnerships

Testimonials From Our Customers

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Frequently Asked Questions

PT Citra Insan Mandiri is a professional outsourcing and human resource management company established in 2014 and operating legally in Indonesia.

PT Citra Insan Mandiri was founded in 2014 and has over a decade of experience in providing national and international workforce solutions.

The company’s core services include workforce outsourcing, human resource management, sales and marketing support, employee soft skills development, and domestic as well as overseas manpower placement.

PT Citra Insan Mandiri serves various industries, including manufacturing, retail and distribution, sales and marketing, logistics, hospitality, and professional services.

Yes. PT Citra Insan Mandiri is a legally registered company and operates in compliance with Indonesian labor regulations.

No. All official recruitment processes at PT Citra Insan Mandiri are free of charge. Candidates are advised to be cautious of any fraudulent recruitment offers.

No. PT Citra Insan Mandiri is an outsourcing and human resource services company and is not affiliated with CNI (PT Citra Nusa Insan Cemerlang), which operates in direct selling and product marketing.

Ready to Work With Us?

Partner with PT Citra Insan Mandiri for reliable and compliant workforce solutions.

Contact Our HR Team